Getting to Great

A man interested in going to my alma mater, NYU’s Stern Business School, emailed me to ask advice about making himself POP on its waiting list.  He wanted to stand out.  After an hour of my no-doubt-highly-insightful advice, Aaron Butler recommended that I read “Good to Great” by Jim Collins.  He even reminded me to


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The Life & Times of A Speechwriter

My former co-worker Matt Latimer wrote a book last year on his life as a Republican communicator, which included time as speechwriter to Defense Secretary Donald Rumsfeld and the last year with President George W. Bush.  His book “Speech-Less: Tales of a White House Survivor.”  I loved this book!  It was hilarious and tragic at


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Ghostwriting as a Business

Leave it to the Financial Times to write a great article on the business aspects of ghostwriting books this past Monday (Feb 22, 2010).  Check it out!  Here are some key points:


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